Docs1 min readDecember 24, 2025
Recommended products not showing (or showing irrelevant items)
Recommendations depend on catalog data, availability, and how Shopify/app recommendations are generated.
Product recommendations are typically generated from shopping behavior and/or product relationships. If they're empty or weird, it's usually because there's not enough signal yet.
Why recommendations may be empty
- New store with limited traffic/order history
- Too few products in the catalogue
- Most products are out of stock or unavailable to Online Store
- The section is disabled on the template you're viewing
Why recommendations can feel irrelevant
- Product types/tags are inconsistent
- The catalogue has lots of similar "generic" titles
- Items are grouped in ways that don't match how customers shop
How to improve recommendation quality
- Standardise product type and vendor fields
- Ensure key collections and product relationships are clean
- Keep inventory availability accurate
Merchant-friendly fallback
If your store is new, use a curated section until recommendations improve:
- "Customers also like"
- "Complete the look"
- "Popular right now" (manually curated)
Related articles
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